New Layer

BECOME VIRAL IS STILL
JUST THINKING

WE ARE THE DOERS

What is viral Marketing?

Viral marketing is when users on social media diffuse memes and posts, therefore, formulating a trend organically and quickly which ultimately benefits your brand or product.

It is an invincible marketing strategy that uses existing social networks to promote a product mainly on various social media.

Why Viral Marketing ?

1. Low Cost : What characterizes viral campaigns is that the users do a significant part of the work for the brand, which drastically cuts down the costs of distribution. It is unnecessary to buy advertising or media space.

2. Its potential to reach a lot of users: A viral video on the Internet has the ability to reach a huge international audience without having to invest a ton of money or make an extra effort. Due to this, a small company or even a private individual can go viral.

3. It is not invasive :In viral marketing, the social media user is the one making the decision to participate and share content, so it lessens the possibility of the brand coming across as invasive. Because of this, the perception of the brand and the interaction are significantly better, compared to more typical forms of advertising.

4. It helps build up your brand. If you really hit the bulls-eye in terms of creativity, you create content so incredible that users share it and develop a personal connection with your brand. It is without a doubt an extremely powerful tool when it comes to branding and awareness.

Types of Viral Marketing Campaigns

1. Emotional Campaigns

Viral campaigns which are inspiring and show positive vibes are more attractive to the users.

2. Incentivized Campaigns

Campaign which offers rewards to people who share a higher rate of getting attracted by the users.

3. Luck By Chance

The success of such campaigns is unpredictable. An ad may unpredictably resonate with your target audience.

4. Pass Along

Campaigns with well-planned strategies have higher possibilities of going viral.

5. Engineered

It is not just a random act as it is now an intentionally engineered campaign. Although some of the viral sensations have occurred randomly, their percentage is very low. It is now perfectly strategized so that it can lead to maximum impact.

6. Buzz viral marketing

Some buzz is created to grab the attention of the public. Controversial ads or messages are forwarded so that they can become a hot topic of conversation and spread easily as a viral.

Journey of Viral Marketing Campaign

1

Brand Personality Scan

Your brand is what your company stands for and what it is known for. Think of it as a lifestyle, embodying the characteristics of a particular person, group, or culture

2

Deriving Content Pillar

A content pillar is a substantive and informative piece of long-form content on any specific topic or theme that can be broken into several overarching sub-topics or derivative sections that are used to generate viral marketing that eventually becomes fundamental pillars of your viral marketing strategy

3

Content Creation

It is a process of churning out content from content pillars that appeals to and attracts audience meanwhile representing your brand or product

4

Content Distribution

Content Distribution is a process of figuring out which content goes where. It is a process that calculates the potential of the content and on which channel should it be released so that it gets maximum output

5

Content Optimization

Content optimization is a process of shooting or targeting your ads to the potential consumers or to the audiences who are likely to be your consumers

6

Impact Analysis

It is a systematic process that calculates the possible implications of making the change while identifying all the models, and startegies that might have to be modified.

Our Community

100

Million+

people reach, with our sources and content creators who exists in every bit of internet.

15.6%

% Engagement rate

through our specific targeting and precise marketing strategies

3000

content creators

who mark their presence on various social media channels

150

+ channels

viral community network, to take your brand to the heights

Want to grow ? Just Ask…

Always humans, never bots. The hands-down, sharpest and friendliest support team in the biz. Contact us and we’ll get back to you in about 60 minutes.